Though it might seem unexpected, shampoo bottles present some of the most difficult challenges for label design and creation when considering them from a natural perspective. For those who want to seriously take into account the environmental and ecological effects of the organic product industry, overcoming obstacles related to packaging and labeling is critical.
Challenges for Shampoo Bottle Labels
Shampoo bottles come in a variety of shapes, sizes, colors, and compositions which are chosen based upon a variety of factors. Considerations are made for shampoo bottle design in light of the fact that the bottle is typically being used and stored in a water-soaked shower.
A shampoo bottle is often made up of flexible plastic which makes it easier to get the product out, but this may make it more difficult for the label to stick well to the surface as it is being squeezed and bent regularly. In addition, because shampoo bottles are often getting damp, the natural adhesives which are typically used for other products are not always effective in sticking to a bottle which is wet.
Shampoo Bottle Labeling
Some of the difficulty in determining the best label to use on a shampoo bottle is based on the composition of the bottle. Some shampoo bottles are treated with silicone in the plastic mold to make it come out easier. The problem is that the non-stick silicone coating also makes it difficult for a label to stick to that bottle. Some bottles are treated with a a flame process which allows the silicone to burn off of the outside without affecting the bottle. But in order to be able to provide the best labels for the situation, your label manufacturer may need to know which type of bottle you are using for your product. This will allow them to determine which adhesive and label type will adhere best to your shampoo bottle.
Best Organic Shampoo Bottle Design
The packaging design for a shampoo bottle should be functional and attractive. Flexible plastic used for shampoo bottles can be more convenient because they are able to be squeezed easily. The look of the bottle will depend on preferences for the brand, however an organic shampoo might want to provide a bottle that has clean lines and a natural looking presentation. This gives the appearance of being natural as well as environmentally sound.
Here are some things to consider when looking into organic shampoo bottle design:
Clean lines and shapes give the feeling of a clean, simple product.
Choosing colors which are natural, in the green or brown family, may offer the appearance of an organic hair care product before even reading the label.
Because the shampoo is used in the shower, it is important to consider a design that might grip in the hand, rather than slipping right out when being used while wet.
Font choices for an organic shampoo label might be curvy or flowery, made of smooth lines which might occur in natural, rather than fonts that look modern.
Consider organic and natural packaging which is biodegradable, made from recycled products, made from alternative energy sources, or is recyclable. This will go far with a customer base that is seeking environmentally friendly choices.
Environmentally Safe Labels
If you are doing the earth the favor of using organic shampoo, you want to make sure that not only the bottle and packaging is as earth-friendly as possible, but the labeling is also. There are some companies who are moving beyond paper labels that are made only from trees, and instead looking into alternative label sources. Some of these alternatives include eco-labels made from crushed rocks with sustainable wind power, are biodegradable and recyclable.
Labels for organic shampoo which are made of paper should at least be made of renewable resources such as recycled fiber content and post consumer waste. These should also use soy or other vegetable-based inks which are safer for the environment than petroleum based inks. This kind of paper can also be deinked more easily in order to make it easier to send through the recycling process.
When considering design and labels for shampoo bottles, there are a variety of challenges to contemplate. However, consulting with your manufacturer and asking a variety of questions will likely send you in the right direction. Doing research and getting advice from the experts is the best way to go.